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001448823 003__ OCoLC
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001448823 020__ $$a9783658384241$$q(electronic bk.)
001448823 020__ $$a3658384247$$q(electronic bk.)
001448823 020__ $$z9783658384234
001448823 0247_ $$a10.1007/978-3-658-38424-1$$2doi
001448823 035__ $$aSP(OCoLC)1341442257
001448823 040__ $$aEBLCP$$beng$$epn$$cEBLCP$$dGW5XE$$dOCLCQ$$dOCLCF$$dN$T$$dOCLCQ
001448823 049__ $$aISEA
001448823 050_4 $$aHD30.28
001448823 08204 $$a658.4/012$$223/eng/20220825
001448823 1001_ $$aHess, Thomas.
001448823 24510 $$aManaging the digital transformation :$$ba guide to successful organizational change /$$cThomas Hess.
001448823 260__ $$aWiesbaden :$$bSpringer Gabler,$$c2022.
001448823 300__ $$a1 online resource (224 pages)
001448823 336__ $$atext$$btxt$$2rdacontent
001448823 337__ $$acomputer$$bc$$2rdamedia
001448823 338__ $$aonline resource$$bcr$$2rdacarrier
001448823 500__ $$a3.3.4 Gatekeeper of the Digital Customer Interface
001448823 504__ $$aIncludes bibliographical references.
001448823 5050_ $$aIntro -- Preface to the 1st English Edition -- Contents -- 1 Challenge of Digital Transformation -- 1.1 Three Insights into Digital Transformation -- 1.2 The Two Levels of Digital Transformation -- 1.3 New Technologies as Drivers of Digital Innovation -- 1.4 The Three-Layer Framework of Digital Transformation -- 1.5 Structure of this Book -- References -- 2 Welcome to the Digital Business World -- 2.1 Potential of Digital Technologies: From Automated Accounting to the Self-Driving Car -- 2.1.1 Music Industry: The Napster Shock and its Consequences
001448823 5058_ $$a2.1.2 Automotive Industry: From Process Optimization in Production to New Mobility and New Vehicle Architecture -- 2.1.3 The Five Stages of Digital Transformation -- 2.2 Important Terms and Concepts -- 2.2.1 Digitalization and Digital Transformation -- 2.2.2 Digital Transformation as a Specific Management Concept -- 2.2.3 Digital Innovations and Disruptive Innovations -- 2.2.4 Industry 4.0, Social Media Marketing and Similar Concepts -- 2.2.5 Add-on: Theoretical Classification of Digital Transformation -- 2.3 Digitalization: How Digital Innovations Arise Today -- 2.3.1 Trends in Hardware
001448823 5058_ $$a2.3.2 Trends in Software -- 2.3.3 Trends at the User Interface -- 2.3.4 Conclusion -- 2.4 Digital Transformation: Where Digital Innovations are Taking Place Today -- 2.4.1 Current Changes in the Company Environment -- 2.4.2 Typical Changes on the Market Side -- 2.4.3 Typical Changes in the Organization -- 2.4.4 Conclusion -- 2.4.5 Add-on: Data Economy as a Cross-Cutting Issue -- 2.5 When Digital Innovations Become Effective: Towards the Acceptance of New Systems -- 2.6 Is More Always Better? From the "Optimal" Degree of Digitalization -- References
001448823 5058_ $$a3 Changing Value Creation Structures through Digital Transformation -- 3.1 What is Special About Digital Transformation Projects? -- 3.1.1 On the Structure of Original Transformation Projects: The Integration Paradigm of Digital Transformation -- 3.1.2 Management of Transformation Projects -- 3.1.2.1 Team Composition -- 3.1.2.2 Project Management Style and Methods -- 3.1.2.3 Project Controlling and Evaluation -- 3.1.2.4 Embedding in the Core Organization and Project Landscape -- 3.2 Digital Products and Services -- 3.2.1 Three Variants of Digital Products and Services
001448823 5058_ $$a3.2.2 The Role of Ecosystems for Digital Products and Services -- 3.2.3 Add-on: How much Privacy does the (German) Customer want from Digital Products and Services? -- 3.2.4 Procedure for the Development of Digital Products and Services -- 3.2.4.1 Basic Decision on the Procedure -- 3.2.4.2 Design Thinking as a Special Form of the Agile Approach -- 3.2.5 Product-Oriented Design of an Organization -- 3.3 Digital Customer Interfaces -- 3.3.1 Basic Understanding of the Customer Journey -- 3.3.2 The Customer Journey Map -- 3.3.3 The Change of the Customer Journey through Digitalization
001448823 506__ $$aAccess limited to authorized users.
001448823 520__ $$aDigitisation and digital transformation are not only a topic of the media, but are also taking place in companies. The digital transformation affects the most diverse fields, from procurement to sales and from organisation to strategy development. This task requires the commitment of every company management and cannot simply be delegated. This book aims to help managers and entrepreneurs to set up structures in their organisation that allow them to approach the digital transformation systematically. The spectrum of topics ranges from the configuration of digitisation strategies to new management roles such as that of a Chief Digital Officer to the importance of IT infrastructures, HR management and corporate culture as "enablers" of digital transformation. A simple framework serves as an orientation framework that structures the management tasks and clearly summarises the various concepts and instruments. "Beyond the buzzword - Finally, someone manages to systematically untangle the chaos surrounding digital transformation. With his book, Thomas Hess truly establishes the guard rails for the management of digital transformation projects. While others promise much and deliver little, Thomas Hess gives the reader a design framework rather than a patent remedy." Dr Christoph Steiger, Senior Partner Roland Berger N3XT "Clearly more than just another book on the topic of digital transformation! With exciting insights from science and practice, Thomas Hess provides a toolbox for digital transformation. Relevant for business and relevant researchers." Prof. em. Dr. Dr. h.c. Hubert Osterle, University of St. Gallen The author Prof. Dr. Thomas Hess is director of the Institute for Digital Management and New Media at LMU Munich. He has been working on the digital transformation of companies for over 20 years. To this end, he has built up a leading research group in Europe, which is strongly connected to entrepreneurial practice through the Internet Business Cluster Munich, the Munchner Kreis and Netvolution GmbH as a spin-off of the Institute
001448823 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed August 25, 2022).
001448823 650_0 $$aStrategic planning.
001448823 650_0 $$aBusiness planning.
001448823 655_0 $$aElectronic books.
001448823 77608 $$iPrint version:$$aHess, Thomas.$$tManaging the Digital Transformation.$$dWiesbaden : Springer Fachmedien Wiesbaden GmbH, ©2022$$z9783658384234
001448823 852__ $$bebk
001448823 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-658-38424-1$$zOnline Access$$91397441.1
001448823 909CO $$ooai:library.usi.edu:1448823$$pGLOBAL_SET
001448823 980__ $$aBIB
001448823 980__ $$aEBOOK
001448823 982__ $$aEbook
001448823 983__ $$aOnline
001448823 994__ $$a92$$bISE