Tourism in the Philippines : applied management perspectives / Richard S. Aquino, Brooke A. Porter, editors.
Aquino, Richard S., editor.; Porter, Brooke A., editor.
2022
G155.P55
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Title Tourism in the Philippines : applied management perspectives / Richard S. Aquino, Brooke A. Porter, editors.
ISBN 9789811944970 (electronic bk.)
9811944970 (electronic bk.)
9811944962
9789811944963
DOI https://doi.org/10.1007/978-981-19-4497-0
Published Singapore : Springer, 2022.
Language English
Description 1 online resource.
Other Standard Identifiers 10.1007/978-981-19-4497-0 doi
Call Number G155.P55
Dewey Decimal Classification 338.4/791599
Summary This edited book serves as the first instalment of a two-part title that aims to provide an academic exploration of the contemporary issues and perspectives on tourism in the Philippines. With a strong geographical focus, this book is the first country-focused volume under the series, Perspectives on Asian Tourism. Comprised of chapters based on conceptual and empirical research, this book aims to develop a foundational and practical knowledge base on Philippine tourism management. The chapters cover a range of national, regional, and local tourism management issues that cut across the following themes: Governance issues in Philippine tourism destinations The Tourism Act of 2009 Tourism impacts and sustainability Innovative tourism development strategies Tourism marketing campaigns (i.e., It's More Fun in the Philippines!) Philippine tourism and the ASEAN integration Tourism and hospitality education in the Philippines The contributions are drawn from the works of Filipino academics based in the Philippines and overseas institutions, and international academics researching tourism issues in the Philippines. The chapters are informed by a diverse set of disciplines including, but not limited to tourism studies, hospitality management, marketing, human resources management, public policy, environmental management, community development, and education. This edited book is divided into four parts: first, an introduction to the development of policy and contemporary management issues in Philippine tourism; second, nature-based tourism and the natural environment; third, product development and branding; and fourth, accreditation and industry standards. The volume culminates with a synthesis of the progress of Philippine tourism development and management implications using the cases and experiences outlined in the chapters. This book serves as a systematic guide to the current state of tourism development and management in the Philippines, and as essential reading for undergraduate and postgraduate students, researchers, educators, and, more importantly, tourism policy-makers. .
Access Note Access limited to authorized users.
Added Author Aquino, Richard S., editor.
Porter, Brooke A., editor.
Series Perspectives on Asian tourism.
Available in Other Form Print version: 9789811944963
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Part I. Introduction
Chapter 1. Tourism in the Philippines: Overview of Policy Development and Management Issues
Part II. Managing and Developing Philippine Tourism Destinations
Chapter 2. Mandatory Accreditation of Primary Tourism Enterprises in the Philippines: Challenges in Enforcement
Chapter 3. How could the Philippine Government Improve its Tourist Information Centres?
Chapter 4. "Your Islands and Valley of Fun" Cagayan Valleys Journey to a Regional Brand
Chapter 5. Culinary Tourism as an Avenue for Tourism Development: Mapping the Flavours of the Philippines
Part III. Managing Tourism in the Natural Environment
Chapter 6. Pursuing Sustainable Tourism in the Philippines through an Effective Ecotourism Strategy
Chapter 7. Dealing with Socio-Ecological Problems in a Rapidly Growing Tourism Destination: A Case Study from El Nido, Palawan
Chapter 8. Empowering Peoples Organisations in Mangrove Forest Tourism Development: The Case of Infanta, Quezon
Chapter 9. The ASEAN Common Competency Standards for Tourism Professionals (ACCSTP) and Common ASEAN Tourism Curriculum (CATC) in the Philippines: Status, Progress and Gaps
Chapter 10. Towards a Competency Model of Tourism Officers in the Philippines: A Phenomenological Approach
Chapter 11. Competencies for a Career in the Hospitality Industry in the Philippines in 2030: Towards Embracing The 4th Industrial Revolution
Chapter 12. Rethinking Tourism Education in the Philippines
Chapter 13. Decolonising Philippine Tourism and Hospitality Curricular Programmes
Part V. Conclusion
Chapter 14. Tourism in the Philippines: Suggestions for Policy Development and Management Issues.

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