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Intro
Preface
Contents
Part IBehavioral Foundations
1 Behavioral Economics
1.1 Introduction
1.2 Theoretical Background
1.3 Individual Decision-Making Under Uncertainty
1.3.1 Homo Nudgiens
1.3.2 Bounded Rationality and Ethicality
1.3.3 Mental Temporal Accounting
1.3.4 Evolutionary-Grown Human Decision-Making
References
Part IIDigital Behavioral Economics
2 Communication in the Twenty-First Century
2.1 Nudging and Winking in the Digital Era
2.1.1 On the Collective Soul of Booms and Busts
2.1.2 Nudgital: Critique of Behavioral Political Economy

2.1.3 The Nudging Divide in the Twenty-First Century
2.1.4 The case of Searchplace Discrimination
2.1.5 Digital Inequality in the Post-COVID-19 Era
References
Part IIIBehavioral Finance
3 Value at Looking Back
3.1 Reflexivity in Socio-economic Backtesting
3.2 Results
3.3 Discussion
References
4 Financial Behavioralism: A Behavioral Finance Approach to Minimize Losses and Maximize Profits from Heuristics and Biases
4.1 Diversifying Nudges
4.2 Crises-Robust Market Options
4.3 Long-Term Sustainable Market Options
4.4 Demographics
4.5 Tangibility

4.6 Safe Havens
4.7 Inflation
4.8 Interest Rate
References
5 Market Communication
5.1 Too Much Information
5.2 Too Little Information
5.3 Social Phenomenon and Leaders in the Field
5.4 Time of Information
5.5 Firm-Biased Information
5.6 Medium Bias
5.7 Availability Biases
5.8 Quality of Information
5.9 Good News Breeding Overconfidence
5.10 Bad News
References
Part IVThe Future of Behavioral Economics
6 Artificial Intelligence and Nudging
6.1 Artificial Intelligence Market Disruption
6.1.1 Slowbalisation
6.2 Macroeconomic Modeling

6.2.1 Discussion
6.3 Big Data Ethics
6.3.1 Utility
6.3.2 Dignity
6.3.3 Information Sharing and Privacy
6.3.4 The Humane Preference for Communication
6.3.5 Privacy as a Human Virtue
6.3.6 Privacy in the Digital Big Data Era
6.3.7 A Utility Theory of Privacy and Information Sharing
6.4 Advances in Behavioral e-Economics and e-Ethics
6.4.1 Post-COVID Inequality
6.4.2 Searchplace Discrimination
6.4.3 Long COVID Information Exchange
6.4.4 Conclusion
References
7 Discussion
7.1 Behavioral Economics of Tomorrow
7.2 Discounting

7.3 On the Collective Soul of Economics
7.4 Public-Sector Implications
7.5 Legal and Global Governance Implications
References
8 Conclusion
References

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