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Chapter 1. Introduction
Chapter 2. Literature Review
Chapter 3. Theoretical Framework
Chapter 4. Research Methods
Chapter 5. A Descriptive Study of Multi-Dimensional Discursive Features in Chinese and American Banks' CSR Reports
Chapter 6. A Contrastive Study of Chinese and American Banks' Discursively Constructed CSR Images
Chapter 7. An Empirical Study of the Discursive Construction of Chinese and American Bank's CSR Images' Effects on Capital Markets
Chapter 8. Conclusion.

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