Handbook of media branding / Gabriele Siegert [and three others], editors.
2015
HF5415.1255 .H363 2015
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Details
Title
Handbook of media branding / Gabriele Siegert [and three others], editors.
ISBN
9783319182353
9783319182360 (e-book)
9783319182360 (e-book)
Published
Cham, Switzerland : Springer, 2015.
Copyright
2015
Language
English
Description
1 online resource (405 pages) : illustrations, tables.
Call Number
HF5415.1255 .H363 2015
Dewey Decimal Classification
658.827
Bibliography, etc. Note
Includes bibliographical references at the end of each chapters and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on online resource; title from PDF title page (ebrary, viewed August 24, 2015).
Added Author
Siegert, Gabriele, editor.
Available in Other Form
Handbook of media branding.
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Online Access
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