TY  - GEN
AU  - Kotler, Philip,
AU  - Kartajaya, Hermawan,
AU  - Hooi, Den Huan,
CN  - HF5415.13
ET  - First edition.
ID  - 1460307
KW  - Marketing
KW  - Organizational change.
KW  - Decision making.
KW  - Strategic planning.
KW  - Creative ability in business.
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=7211580
N1  - Includes index.
SN  - 9781119835431
SN  - 1119835437
SN  - 9781119835448
SN  - 1119835445
T1  - Entrepreneurial marketing :beyond professional marketing /
TI  - Entrepreneurial marketing :beyond professional marketing /
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=7211580
ER  -