@article{1463214, author = {Shuai, Qinghong, and Li, Zhongjun, and Zhang, Yun,}, url = {http://library.usi.edu/record/1463214}, title = {E-commerce industry chain : theory and practice /}, abstract = {This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.}, doi = {https://doi.org/10.1007/978-981-99-0043-5}, recid = {1463214}, pages = {1 online resource (377 pages) :}, }