001463526 000__ 04702cam\a2200637\i\4500
001463526 001__ 1463526
001463526 003__ OCoLC
001463526 005__ 20230601003325.0
001463526 006__ m\\\\\o\\d\\\\\\\\
001463526 007__ cr\cn\nnnunnun
001463526 008__ 230427s2023\\\\sz\a\\\\ob\\\\001\0\eng\d
001463526 019__ $$a1377482938
001463526 020__ $$a9783031244827$$q(electronic bk.)
001463526 020__ $$a3031244826$$q(electronic bk.)
001463526 020__ $$z9783031244810
001463526 020__ $$z3031244818
001463526 0247_ $$a10.1007/978-3-031-24482-7$$2doi
001463526 035__ $$aSP(OCoLC)1377562212
001463526 040__ $$aGW5XE$$beng$$erda$$epn$$cGW5XE$$dYDX$$dN$T$$dUKMGB
001463526 049__ $$aISEA
001463526 050_4 $$aHM621
001463526 08204 $$a306$$223/eng/20230427
001463526 1001_ $$aMidgley, David,$$eauthor.
001463526 24512 $$aA new theory of cultural archetypes :$$bcapturing global unity and local diversity /$$cDavid Midgley, Sunil Venaik, Demetris Christopoulos.
001463526 264_1 $$aCham :$$bPalgrave Macmillan,$$c[2023]
001463526 264_4 $$c©2023
001463526 300__ $$a1 online resource (xviii, 122 pages) :$$billustrations
001463526 336__ $$atext$$btxt$$2rdacontent
001463526 337__ $$acomputer$$bc$$2rdamedia
001463526 338__ $$aonline resource$$bcr$$2rdacarrier
001463526 504__ $$aIncludes bibliographical references.
001463526 5050_ $$aChapter 1: Introduction -- Chapter 2: The New Approach -- Chapter 3: The Unity and Diversity of the Global Matrix -- Chapter 4: The Dynamics of the Global Matrix -- Chapter 5: Summary Conclusions (better title needed!).
001463526 506__ $$aAccess limited to authorized users.
001463526 520__ $$aThis book overcomes the limitations of existing models of national culture by presenting a novel archetypal methodology that captures heterogeneity within and between nations in a simple manner. The authors incorporate this methodology into a new, empirically derived theory of nations as composites of diverse culture configurations (or archetypes). The theory, which is illustrated through data on secular and emancipative values obtained from the European and World Value Surveys, shows the unity and diversity of these values across 117 nations, and identifies trends in global culture over four decades. Based on the authors' research, the book argues that universal archetypes capture the unity and diversity of the global cultural mosaic with precision and fidelity. By reflecting the reality of changing culture around the world with greater clarity, the books novel approach provides a comprehensive lens for international business scholars, practitioners, and policy makers to view, understand and explain culture-related phenomena. David Midgley is Emeritus Professor of Marketing at INSEAD. His previous appointments include the University of New South Wales, the University of California, the University of Pennsylvania and Stanford University. He has over 120 highly cited publications in the areas of innovation, strategy and international business. Sunil Venaik is Associate Professor at University of Queensland Business School, where his research focuses on international business for small and large firms. He is one of the leading business researchers worldwide, based on his extensive research publications and silver medal from the Journal of International Business Studies. Demetris Christopoulos completed his PhD studies in 2017 at the National and Kapodistrian University of Athens. He has worked as a maths tutor, market researcher, multimedia producer, and his research field is noisy numerical analysis. His work at ResearchGate sets him at the upper 4% of all members.
001463526 588__ $$aDescription based on print version record.
001463526 650_0 $$aCulture.
001463526 650_0 $$aNational characteristics.
001463526 650_0 $$aGlobalization$$xSocial aspects.
001463526 655_0 $$aElectronic books.
001463526 7001_ $$aVenaik, Sunil,$$eauthor.$$1https://isni.org/isni/0000000039213100
001463526 7001_ $$aChristopoulos, Demetris,$$eauthor.
001463526 77608 $$iPrint version:$$aMidgley, David.$$tNew theory of cultural archetypes.$$dBasingstoke : Palgrave Macmillan, 2023$$z9783031244810$$w(OCoLC)1368276913
001463526 852__ $$bebk
001463526 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-24482-7$$zOnline Access$$91397441.1
001463526 909CO $$ooai:library.usi.edu:1463526$$pGLOBAL_SET
001463526 980__ $$aBIB
001463526 980__ $$aEBOOK
001463526 982__ $$aEbook
001463526 983__ $$aOnline
001463526 994__ $$a92$$bISE