@article{1463568,
      note = {Description based upon print version of record.},
      author = {Mpofu, Phillip. and Fadipe, Israel A. and Tshabangu,  Thulani.},
      url = {http://library.usi.edu/record/1463568},
      title = {Indigenous African language media : practices and  processes /},
      abstract = {The book contributes to the sparse academic literature on  African and minority language media research. It serves as  a compendium of experiences, activities and case studies on  the use of native language media. Chapters in this book  make theoretical, methodical and empirical contributions  about indigenous African language media that are affected  by structural factors of politics, technology, culture and  economy and how they are creatively produced and  appropriated by their audiences across African cultures and  contexts. This book explores indigenous African language  media about media representations, media texts and  contents, practice-based activities, audience reception and  participation, television, popular culture and cinema,  peace and conflict resolution, health and environmental  crisis communication, citizen journalism, ethnic and  identity formation, beat analysis and investigative  journalism, and corporate communication. There are hardly  any similar works that focus on the various issues relating  to this body of knowledge. The book provides a valuable  companion for scholars in various fields like  communication, media studies, African studies, African  languages, popular culture, journalism, health and  environmental communication. Phillip Mpofu, DLitt et Phil,  is an Extraordinary Researcher at North West University,  Mafikeng Campus, South Africa, in the Indigenous Language  Media in Africa (ILMA) research entity. He is also a Senior  Lecturer in the Department of Languages, Literature &  Cultural Studies at Midlands State University, Zimbabwe.  His research combines sociolinguistics, language politics,  language policy, virtual communities and African language  media. Israel Ayinla Fadipe is postdoctoral fellow in  Indigenous Language Media in Africa research entity,  Faculty of Humanities, North-West University, South Africa.  He specialises in communication, cultural and gender  studies, and has published articles and chapters in both  local and international journals. He graduated from the  Department of Communication and Language Arts, University  of Ibadan, with BA in Creative Writing, MA in Popular Music  and PhD in Applied and Gender Communication. Thulani  Tshabangu is an emerging academic who holds a PhD in  Journalism from Stellenbosch University in South Africa. He  is currently a post-doctoral fellow at North West  University research institute of Indigenous Languages Media  in Africa where he researches about democracy and  development communication in Africa; the management and  political economy of African media.},
      doi = {https://doi.org/10.1007/978-981-99-0305-4},
      recid = {1463568},
      pages = {1 online resource (464 p.)},
}