The psychology of design : creating consumer appeal / edited by Rajeev Batra, Colleen M. Seifert, and Diann E. Brei.
2016
TS171 .P793 2016
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Details
Title
The psychology of design : creating consumer appeal / edited by Rajeev Batra, Colleen M. Seifert, and Diann E. Brei.
ISBN
9780765647597
9780765647603
9781315714806 (e-book)
9780765647603
9781315714806 (e-book)
Published
New York, New York ; London, [England] : Routledge, 2016.
Copyright
2016
Language
English
Description
1 online resource (377 pages) : illustrations, tables.
Call Number
TS171 .P793 2016
Dewey Decimal Classification
658.5/752
Bibliography, etc. Note
Includes bibliographical references at the end of each chapters and index.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Available in Other Form
Print version: Psychology of design : creating consumer appeal. New York, New York ; London, [England] : Routledge, c2016 9780765647597
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