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Unlimited
Authorized users
Authorized users
Document Delivery Supplied
Can lend chapters, not whole ebooks
Title
Sales on the go : the salesperson’s desk reference and formulary for sales success / Adam Berg.
ISBN
9781071632116 (electronic bk.)
1071632116 (electronic bk.)
9781071632109
1071632108
Published
New York : Springer, [2023]
Copyright
©2023
Language
English
Description
1 online resource (xxvi, 155 pages) : illustrations.
Other Standard Identifiers
10.1007/978-1-0716-3211-6 doi
Call Number
HF5438.25
Dewey Decimal Classification
658.85
Summary
This book helps salespeople decode jargon and doublespeak commonly heard during the selling process and offers tips on how to move beyond ambiguous terminology and close the deal. Sorted into sales, marketing and management sections, Sales on the Go breaks each area down into five easy Q & A segments that highlight the most common and easily misunderstood phrases, comments, statements, and questions that salespeople hear every day. What to do when you encounter these phrases is spelled out in a simple to find, and easy to follow format which makes this book appealing to everyone with a sales job, whether you’re just starting out or have years of experience.
Access Note
Access limited to authorized users.
Source of Description
Online resource; title from PDF title page (SpringerLink, viewed May 25, 2023).
Series
Business guides on the go. 2731-4766
Part I : The Sales Section
Cold Calling – Situations
Following Up – Situations
Getting the Meeting – Situations
Negotiating - Situations
Closing – Situations
Part II : The Marketing Section
Research – Situations
Strategy – Situations
Planning – Situations
Tactics - Situations
Return on Investment – Situations
Part III : The Management Section
Explain – Situations
Persuade - Situations
Direct - Situations
Review - Situations
Reward (or Not) - Situations.
