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001468155 001__ 1468155
001468155 003__ OCoLC
001468155 005__ 20230707003357.0
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001468155 007__ cr\cn\nnnunnun
001468155 008__ 230525s2023\\\\sz\\\\\\o\\\\\001\0\eng\d
001468155 019__ $$a1379098399$$a1379467975
001468155 020__ $$a9783031260827$$qelectronic book
001468155 020__ $$a3031260821$$qelectronic book
001468155 020__ $$z3031260813
001468155 020__ $$z9783031260810
001468155 0247_ $$a10.1007/978-3-031-26082-7$$2doi
001468155 035__ $$aSP(OCoLC)1380356158
001468155 040__ $$aGW5XE$$beng$$erda$$epn$$cGW5XE$$dEBLCP$$dYDX$$dUKMGB$$dN$T$$dYDX
001468155 049__ $$aISEA
001468155 050_4 $$aHD9999.L852$$bS47 2023
001468155 08204 $$a381.45$$223/eng/20230525
001468155 1001_ $$aSestino, Andrew,$$eauthor.
001468155 24510 $$aNew technologies in luxury consumption :$$bevidences from research and implications for marketing strategies /$$cAndrea Sestino, Cesare Amatulli.
001468155 264_1 $$aCham, Switzerland :$$bPalgrave Macmillan,$$c2023.
001468155 300__ $$a1 online resource :$$billustrations (black and white).
001468155 336__ $$atext$$btxt$$2rdacontent
001468155 337__ $$acomputer$$bc$$2rdamedia
001468155 338__ $$aonline resource$$bcr$$2rdacarrier
001468155 500__ $$aIncludes index.
001468155 5050_ $$aChapter 1: Introduction -- Chapter 2: The issue of integrating new technologies in luxury marketing. A literature review -- Chapter 3: Integrating smart objects and artificial intelligence in luxury fashion retail. The role of consumers status consumption orientation -- Chapter 4: Integrating new technologies in luxury hospitality experiences. The effects of luxury hotel communication focus (traditionality vs. modernity), and consumers materialism -- Chapter 5: Integrating smart objects and artificial intelligence in real-estate: Luxury real-estate communication focus (prestigiousness vs. smartness), and the role of consumers conspicuous consumption orientation -- Chapter 6: Integrating smart objects and artificial intelligence in real-estate: Luxury real-estate communication focus (prestigiousness vs. smartness), and the role of consumers conspicuous consumption orientation -- Chapter 7: Integrating new technologies in aesthetic clinical surgery: The role of consumers vanity -- Chapter 8: Conclusions.
001468155 506__ $$aAccess limited to authorized users.
001468155 520__ $$aThis book sheds light on current issues and opportunities that have been activated by new technologies in the luxury field. It places special emphasis on new technological integration, such as Artificial Intelligence, Internet of Things, Virtual Reality and Blockchain in the context of luxury consumption. Beginning with a detailed overview on current prominent technologies and their current uses in luxury, the book goes on to present experimental studies on luxury fashion, luxury tourism, luxury food and luxury real estate industries. Each chapter contributes to the design of a final diagnostic model that guides readers and managers through strategic marketing planning. Andrea Sestino (Ph.D) is Adjunct Professor of Competitive Strategy at LUISS University, Italy. He is also a Research Fellow in Management and Marketing at the University of Rome Tre, Italy and a Research Assistant at the Catholic University of Sacred Heart. In addition, he has been an Expert Collaborator for the Italian Minister of Economic Development and is the co-author of Non-fungible Tokens (NFTs) (Palgrave McMillan, 2022), as well as several journal articles. Cesare Amatulli is Associate Professor of Marketing (University of Bari). He also teaches at LUISS University and at the University of Milan. He has been Visiting Researcher at the Ross School of Business (USA) and at the University of Hertfordshire (UK). He has published several articles in major international journals and is the co-author of Sustainable Luxury Brands (Palgrave Macmillan, 2017).
001468155 588__ $$aDescription based on print version record.
001468155 650_0 $$aLuxury goods industry$$xTechnological innovations.
001468155 650_0 $$aLuxury.
001468155 650_0 $$aConsumption (Economics)
001468155 655_0 $$aElectronic books.
001468155 7001_ $$aAmatulli, Cesare,$$eauthor.
001468155 77608 $$iPrint version:$$aSESTINO, ANDREA. AMATULLI, CESARE.$$tNEW TECHNOLOGIES IN LUXURY CONSUMPTION.$$d[Place of publication not identified] : PALGRAVE MACMILLAN, 2023$$z3031260813$$w(OCoLC)1362491073
001468155 852__ $$bebk
001468155 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-26082-7$$zOnline Access$$91397441.1
001468155 909CO $$ooai:library.usi.edu:1468155$$pGLOBAL_SET
001468155 980__ $$aBIB
001468155 980__ $$aEBOOK
001468155 982__ $$aEbook
001468155 983__ $$aOnline
001468155 994__ $$a92$$bISE