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001468426 001__ 1468426
001468426 003__ OCoLC
001468426 005__ 20230707003251.0
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001468426 019__ $$a1381093214
001468426 020__ $$a9783031265495$$q(electronic bk.)
001468426 020__ $$a3031265491$$q(electronic bk.)
001468426 020__ $$z3031265483
001468426 020__ $$z9783031265488
001468426 0247_ $$a10.1007/978-3-031-26549-5$$2doi
001468426 035__ $$aSP(OCoLC)1380994239
001468426 040__ $$aYDX$$beng$$cYDX$$dGW5XE$$dEBLCP
001468426 049__ $$aISEA
001468426 050_4 $$aE185.8
001468426 08204 $$a331.6396073$$223/eng/20230615
001468426 1001_ $$aBall, Jared A.,$$eauthor.$$1https://isni.org/isni/0000000140571762
001468426 24514 $$aThe myth and propaganda of Black buying power :$$bmedia, race, economics /$$cJared A. Ball.
001468426 250__ $$aSecond edition.
001468426 260__ $$aCham, Switzerland :$$bPalgrave Macmillan,$$c2023.
001468426 300__ $$a1 online resource
001468426 500__ $$aIncludes index.
001468426 5050_ $$aIntro -- Foreword -- Preface to the Second Edition (2023) -- References -- Preface to the First Edition (2020) -- A Brief Note On Meaning -- Contents -- 1 Introduction -- References -- 2 Propaganda Versus Economics: Constructing A Myth -- References -- 3 Buying Power Not Protest: The Myth Prevents Unrest -- References -- 4 The Myth's "Big Three" Modern Purveyors: Reviewing Selig, Nielsen, Mckinsey -- References -- 5 The Myth at Play: A Most Suitable Environment -- References -- 6 Cryptoganda: The Newest Bottle for Very Old Brandy -- References
001468426 5058_ $$a7 Freedom Was the Call but "Instead, They Got a Bank" -- References -- 8 Conclusion -- References -- Index
001468426 506__ $$aAccess limited to authorized users.
001468426 520__ $$aThe second edition of this Palgrave Pivot offers a history of and proof against claims of "buying power" and the impact this myth has had on understanding media, race, class and economics in the United States. For generations Black people have been told they have what is now said to be more than one trillion dollars of "buying power," and this book argues that commentators have misused this claim largely to blame Black communities for their own poverty based on squandered economic opportunity. This book exposes the claim as both a marketing strategy and myth, while also showing how that myth functions simultaneously as a case study for propaganda and commercial media coverage of economics. In sum, while buying power is indeed an economic and marketing phrase applied to any number of racial, ethnic, religious, gender, age or group of consumers, it has a specific application to Black America. A new foreword by Dr. Darrick Hamilton, Henry Cohen Professor of Economics and Urban Policy at the New School (in New York, USA), and a new chapter on cryptocurrencies are included in this new edition. Dr. Jared A. Ball Professor of Africana and Communication Studies at Morgan State University in Baltimore, MD. and host of the iMiXWHATiLiKE! podcast. His decades of journalism, media, writing, and political work can be found at imixwhatilike.org. Ball has also been named as one of 2022s Marguerite Casey Foundations Freedom Scholars.
001468426 588__ $$aDescription based on print version record.
001468426 650_0 $$aAfrican Americans$$xEconomic conditions.
001468426 650_0 $$aAfrican Americans$$xSocial conditions.
001468426 650_0 $$aAfrican American consumers.
001468426 655_0 $$aElectronic books.
001468426 77608 $$iPrint version: $$z3031265483$$z9783031265488$$w(OCoLC)1363102483
001468426 77608 $$iPrint version:$$aBall, Jared A., author.$$tMyth and propaganda of Black buying power.$$bSecond edition$$z9783031265488$$w(OCoLC)1379443887
001468426 852__ $$bebk
001468426 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-26549-5$$zOnline Access$$91397441.1
001468426 909CO $$ooai:library.usi.edu:1468426$$pGLOBAL_SET
001468426 980__ $$aBIB
001468426 980__ $$aEBOOK
001468426 982__ $$aEbook
001468426 983__ $$aOnline
001468426 994__ $$a92$$bISE