Unlimited

Authorized users

Can lend chapters, not whole ebooks

Business opportunities and risks in China : strategies and recommendations from a European perspective / Tracy Dathe, Volker Müller, Marc Helmold.

9783031319334 (electronic bk.)
3031319338 (electronic bk.)
303131932X
9783031319327

Cham, Switzerlanad : Springer, 2023.

English

1 online resource (220 pages) : illustrations (black and white, and color).

10.1007/978-3-031-31933-4 doi

HG5782

332.67/30951

The rise of China poses a significant challenge to the existing, Western-dominated world economic order. The effectiveness of the Regional Comprehensive Economic Partnership (RCEP) is contingent on a smooth transition of the worlds economic center toward the Asia-Pacific Region. For Western investors, the vast market opportunities can be tempting. However, the lack of experience and knowledge of international management in China a country with radically different business rules and cultural background poses a substantial risk. This book provides comprehensive insights into the fast-changing business world in China. Based on the authors theoretical knowledge and invaluable years of practical experience, it discusses the various options for doing business in China, with current examples that demonstrate how European SMEs can successfully position themselves between multinational companies and local competitors. It also highlights new opportunities arising from Chinas international involvement (New Silk Road, RCEP) and addresses risk management for European SMEs operating in China. Moreover, it sheds light on how to form relationships of mutual trust between Chinese policymakers and their advisors/cooperation partners from abroad. Readers with an interest in doing business in China will find this book particularly valuable.

Includes bibliographical references.

Access limited to authorized users.

Description based on print version record.

Management for professionals.

Online Resources > Ebooks
All Resources