Business opportunities and risks in China : strategies and recommendations from a European perspective / Tracy Dathe, Volker Müller, Marc Helmold.
2023
HG5782
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Details
Title
Business opportunities and risks in China : strategies and recommendations from a European perspective / Tracy Dathe, Volker Müller, Marc Helmold.
Author
Dathe, Tracy, author.
ISBN
9783031319334 (electronic bk.)
3031319338 (electronic bk.)
303131932X
9783031319327
3031319338 (electronic bk.)
303131932X
9783031319327
Published
Cham, Switzerlanad : Springer, 2023.
Language
English
Description
1 online resource (220 pages) : illustrations (black and white, and color).
Item Number
10.1007/978-3-031-31933-4 doi
Call Number
HG5782
Dewey Decimal Classification
332.67/30951
Summary
The rise of China poses a significant challenge to the existing, Western-dominated world economic order. The effectiveness of the Regional Comprehensive Economic Partnership (RCEP) is contingent on a smooth transition of the worlds economic center toward the Asia-Pacific Region. For Western investors, the vast market opportunities can be tempting. However, the lack of experience and knowledge of international management in China a country with radically different business rules and cultural background poses a substantial risk. This book provides comprehensive insights into the fast-changing business world in China. Based on the authors theoretical knowledge and invaluable years of practical experience, it discusses the various options for doing business in China, with current examples that demonstrate how European SMEs can successfully position themselves between multinational companies and local competitors. It also highlights new opportunities arising from Chinas international involvement (New Silk Road, RCEP) and addresses risk management for European SMEs operating in China. Moreover, it sheds light on how to form relationships of mutual trust between Chinese policymakers and their advisors/cooperation partners from abroad. Readers with an interest in doing business in China will find this book particularly valuable.
Bibliography, etc. Note
Includes bibliographical references.
Access Note
Access limited to authorized users.
Source of Description
Description based on print version record.
Added Author
Müller, Volker, author.
Helmold, Marc, author.
Helmold, Marc, author.
Series
Management for professionals.
Available in Other Form
BUSINESS OPPORTUNITIES AND RISKS IN CHINA.
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Table of Contents
1 Introduction
2 General information
3 The Enormous Pace of Infrastructural Development
4 Internationalisation of China
5 Energy Supply
6 Market Opportunities
7 Economic Hubs
8 Labour Market and Education
9 Understanding the Chinese Culture
10 General Business Environment
11 Positioning in a Complex Market
12 Marketing Strategy in China
13 Managing Global Supply Chain
14 Service Industry in China
15 Sustainability Management
16 Risks Management
17 Institutional Supports for Commercial Activities
18 Outlook.
2 General information
3 The Enormous Pace of Infrastructural Development
4 Internationalisation of China
5 Energy Supply
6 Market Opportunities
7 Economic Hubs
8 Labour Market and Education
9 Understanding the Chinese Culture
10 General Business Environment
11 Positioning in a Complex Market
12 Marketing Strategy in China
13 Managing Global Supply Chain
14 Service Industry in China
15 Sustainability Management
16 Risks Management
17 Institutional Supports for Commercial Activities
18 Outlook.