001471536 000__ 04144cam\\22006377i\4500 001471536 001__ 1471536 001471536 003__ OCoLC 001471536 005__ 20230908003302.0 001471536 006__ m\\\\\o\\d\\\\\\\\ 001471536 007__ cr\cn\nnnunnun 001471536 008__ 230709s2023\\\\sz\a\\\\ob\\\\001\0\eng\d 001471536 019__ $$a1390468612$$a1390562708 001471536 020__ $$a9783031325502$$qelectronic book 001471536 020__ $$a3031325508$$qelectronic book 001471536 020__ $$z3031325494 001471536 020__ $$z9783031325496 001471536 0247_ $$a10.1007/978-3-031-32550-2$$2doi 001471536 035__ $$aSP(OCoLC)1389608465 001471536 040__ $$aYDX$$beng$$erda$$epn$$cYDX$$dN$T$$dGW5XE$$dEBLCP$$dORU$$dYDX$$dOCLCQ 001471536 049__ $$aISEA 001471536 050_4 $$aGV706.35$$b.D83 2023 001471536 08204 $$a352.748$$223/eng/20230717 001471536 1001_ $$aDubinsky, Yoav,$$eauthor. 001471536 24510 $$aNation branding and sports diplomacy :$$bcountry image games in times of change /$$cYoav Dubinsky. 001471536 264_1 $$aCham, Swtizerland :$$bPalgrave Macmillan,$$c[2023] 001471536 300__ $$a1 online resource (xv, 286 pages) :$$billustration. 001471536 336__ $$atext$$btxt$$2rdacontent 001471536 337__ $$acomputer$$bc$$2rdamedia 001471536 338__ $$aonline resource$$bcr$$2rdacarrier 001471536 504__ $$aIncludes bibliographical references and index. 001471536 5050_ $$aChapter 1 Nation Branding and Sports Diplomacy in Times of Change -- Chapter 2 Theoretical and Conceptual Frameworks of Nation Branding and Sports Diplomacy -- Chapter 3 Country Image, Nation Branding, and the FIFA World Cup (1930-2022) -- Chapter 4 Nation Branding, Tokyo 2020, and the New Era of the Olympic Movement -- Chapter 5 American Sports Diplomacy Amid the 50 Years Anniversary of Title IX -- Chapter 6 The European Super League as a Nation Branding Geopolitical Battlefield -- Chapter 7 Nation Branding, Public Diplomacy, and the Dirty Business of Sportswashing -- Chapter 8 From Track Town USA to Oregon22 World Athletics Championships -- Chapter 9 Sport-Tech Diplomacy -- Chapter 10 Sports, Country Image, and the Global Order in an Ever-Changing World 001471536 506__ $$aAccess limited to authorized users. 001471536 520__ $$a"This book critically discusses the role of sports in nation branding and public diplomacy during the years 2020 and 2022, as the world was going through a global pandemic and health, economic, social, and political crises. The book argues that the use of sports for nation branding and public diplomacy goals is not new, but the changes the world went through required nations, places, communities, and individuals to modify and adapt the ways they use sports for country image purposes. After discussing global changes, the book outlines the theoretical frameworks of nation branding and public diplomacy, and discusses their manifestations through the evolution of the FIFA World Cup, the postponed Tokyo 2020 Olympic Games, the role of Title IX in American sports, the European Super League, the Oregon22 World Athletics Championships, the emergence of sport-tech diplomacy, and though the role of sports and the global order in an ever-changing world."--$$cProvided by publisher. 001471536 588__ $$aOnline resource; title from digital title page (EBSCOhost, viewed July 26, 2023). 001471536 650_0 $$aSports and state. 001471536 650_0 $$aBranding (Marketing) 001471536 650_0 $$aSports and tourism. 001471536 650_0 $$aDiplomacy. 001471536 650_0 $$aPlace marketing. 001471536 650_0 $$aNation-state. 001471536 655_0 $$aElectronic books. 001471536 77608 $$iPrint version:$$z3031325494$$z9783031325496$$w(OCoLC)1375059348 001471536 852__ $$bebk 001471536 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-32550-2$$zOnline Access$$91397441.1 001471536 909CO $$ooai:library.usi.edu:1471536$$pGLOBAL_SET 001471536 980__ $$aBIB 001471536 980__ $$aEBOOK 001471536 982__ $$aEbook 001471536 983__ $$aOnline 001471536 994__ $$a92$$bISE