001472004 000__ 07960cam\\2200697\i\4500 001472004 001__ 1472004 001472004 003__ OCoLC 001472004 005__ 20230908003325.0 001472004 006__ m\\\\\o\\d\\\\\\\\ 001472004 007__ cr\un\nnnunnun 001472004 008__ 230727s2023\\\\sz\a\\\\o\\\\\011\0\eng\d 001472004 019__ $$a1391439275 001472004 020__ $$a9783031097829$$q(electronic bk.) 001472004 020__ $$a3031097823$$q(electronic bk.) 001472004 020__ $$z3031097815 001472004 020__ $$z9783031097812 001472004 0247_ $$a10.1007/978-3-031-09782-9$$2doi 001472004 035__ $$aSP(OCoLC)1391130789 001472004 040__ $$aYDX$$beng$$erda$$epn$$cYDX$$dGW5XE$$dEBLCP$$dOCLCQ 001472004 049__ $$aISEA 001472004 050_4 $$aTS171.55 001472004 08204 $$a670.42/7$$223/eng/20230802 001472004 24500 $$aMass customization and customer centricity :$$bin honor of the contributions of Cipriano Forza /$$cThomas Aichner, Fabrizio Salvador, editors. 001472004 264_1 $$aCham :$$bPalgrave Macmillan,$$c[2023] 001472004 264_4 $$c©2023 001472004 300__ $$a1 online resource (xxxii, 349 pages) :$$billustrations 001472004 336__ $$atext$$btxt$$2rdacontent 001472004 337__ $$acomputer$$bc$$2rdamedia 001472004 338__ $$aonline resource$$bcr$$2rdacarrier 001472004 500__ $$aFestschrift for Cipriano Forza. 001472004 500__ $$aIncludes index. 001472004 5050_ $$aIntro -- Foreword: The Academic Story of Cipriano -- Preface -- Presentation -- Book Contents -- Acknowledgments -- Contents -- List of Contributors -- List of Figures -- List of Tables -- Part I: Managing Mass Customization -- Revisiting Form Postponement at the Operations-Marketing Interface: Form Postponement Types, Customer Utility and Sales Performance -- 1 Introduction -- 2 Literature Review -- 3 Form Postponement and Uncertainty Reduction: A Broader Perspective -- 4 Uncertainty Sources and Customers' Interrelated Preferences for Customization and Responsiveness 001472004 5058_ $$a5 Linking Form Postponement, Customer Utility and Sales Performance: A Typological Theory -- 6 Linking Form Postponement Types and Mass-Customization Strategies -- 7 Discussion and Conclusion -- 7.1 Theoretical Implications -- 7.2 Limitations and Future Research Opportunities -- 7.3 Managerial Implications -- References -- The Role of SKU Management in Product Variety Reduction Projects -- 1 Introduction -- 2 Literature Background -- 2.1 Product Variety Management -- 2.2 SKU Management -- 3 Methodology -- 4 Case Study Findings -- 5 Discussion -- 6 Conclusion -- References 001472004 5058_ $$aThe Internationalization of SME Production: Organizational Challenges and Strategic Opportunities -- 1 Introduction -- 2 Literature Review -- 3 Research Framework -- 4 Method -- 5 Manu-Intl and the Internationalization Process -- 6 Changes and Organizational Implications -- 6.1 Formalization -- 6.2 Assembling Process -- 6.3 Staff -- 6.4 Design Technology -- 6.5 Communication Technology -- 6.6 Self-awareness -- 6.7 Entrepreneurs' Mentality -- 6.8 Workers' Mentality -- 6.9 Production Department's Role -- 6.9.1 Sourcing -- 6.10 Designing -- 6.11 Regulations' Knowledge 001472004 5058_ $$a6.12 Market Knowledge -- 6.13 Relationship Managers-Workers -- 6.14 Branding -- 6.15 Strategic Planning -- 7 Sustainable Competitive Advantages -- 7.1 Awareness of Internationalization Possibilities -- 7.2 Improved Complexity Management -- 7.3 Reduced Resistance to Change -- 7.4 Augmented International Open-Mindedness -- 7.5 Improved Branding Strategy: International but Flexible -- 7.6 The Increased Vision of the Future -- 8 Discussion and Conclusions -- References -- Interorganizational Enablers of Mass Customization: A Literature Review -- 1 Introduction -- 2 Method -- 3 Results 001472004 5058_ $$a3.1 Variables Focused on Relationships with Customers -- 3.2 Variables Focused on Relationships with Suppliers -- 3.3 Variables on Relationships with the Entire Supply Chain or Other External Stakeholders -- 4 Discussion and Conclusion -- References -- The Ghost in the Machine: A Multi-method Exploration of the Role of Individuals in the Simultaneous Pursuit of Flexibility and Efficiency -- 1 Introduction -- 2 Study I: Development of an Interpretive Theoretical Model -- 2.1 Data Analysis -- 2.2 Prospecting -- 2.3 Blueprinting -- 2.4 Patching 001472004 506__ $$aAccess limited to authorized users. 001472004 520__ $$aThis book honors the contributions and remarkable career of Cipriano Forza, Professor of Management Engineering at the University of Padova, Italy. He is a Member of the Scientific Committee of Academic Journal Guide (ABS), an Associate Editor of the Decision Sciences Journal, and a former Associate Editor of the Journal of Operations Management. As one of the worlds foremost researchers in the area of mass customization and operations management, Professor Forza published more than 200 scientific articles with over 10,000 citations on Google Scholar. For his groundbreaking work, he received several awards, including the Dr. Theo Williamson Award for Excellence (1997), best paper awards by Production Planning and Control (2005) and the Journal of Operations Management (2006), the Harry Boer Highly Commended Award (2016), and the EurOMA Fellowship Awards (2021). Leading researchers and practitioners that have been working with the honoree contributed a broad range of findings from conceptual and empirical research about mass customization and personalization to this book. The individual chapters take a customer-centric view on the challenges and opportunities of product and service customization from an operations management, information technology, entrepreneurship, marketing, and organizational perspective. Thomas Aichner is an Associate Professor of Marketing who held academic positions at leading Universities and Business Schools in Austria, Germany, Italy, and Saudi Arabia. He received a joint Ph.D. in Management Engineering from the University of Padova (Vicenza, Italy) and a Dr. rer. pol. in Business Administration from ESCP Business School (Berlin, Germany), with the special mention of Doctor Europaeus. His research is focused on country of origin, mass customization, digital management, and disability/inclusion. Fabrizio Salvador is Professor of Operations Management and Vice-Rector for Applied Research at IE University (Madrid, Spain). Dr. Salvador holds a Ph.D. in Operations Management and MS in Industrial Engineering from the University of Padova (Vicenza, Italy). He has been visiting professor at the Massachusetts Institute of Technology and Faculty Research Associate at Arizona State University. His award-winning research is published in various top journals, where he has also held multiple editorial leadership positions. He has received the prestigious Thinkers50 Radar award as a leading management scholar. 001472004 588__ $$aOnline resource; title from PDF title page (SpringerLink, viewed August 2, 2023). 001472004 650_0 $$aMass customization. 001472004 650_0 $$aCustomer relations. 001472004 655_7 $$aFestschriften.$$2lcgft 001472004 655_0 $$aElectronic books. 001472004 7001_ $$aForza, Cipriano,$$d1962-$$ehonouree.$$1https://isni.org/isni/0000000047828527 001472004 7001_ $$aAichner, Thomas,$$eeditor.$$1https://isni.org/isni/0000000122079109 001472004 7001_ $$aSalvador, Fabrizio,$$d1971-$$eeditor.$$1https://isni.org/isni/0000000040604870 001472004 77608 $$iPrint version: $$z3031097815$$z9783031097812$$w(OCoLC)1322809721 001472004 852__ $$bebk 001472004 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-09782-9$$zOnline Access$$91397441.1 001472004 909CO $$ooai:library.usi.edu:1472004$$pGLOBAL_SET 001472004 980__ $$aBIB 001472004 980__ $$aEBOOK 001472004 982__ $$aEbook 001472004 983__ $$aOnline 001472004 994__ $$a92$$bISE