001472346 000__ 06287cam\\22006497i\4500
001472346 001__ 1472346
001472346 003__ OCoLC
001472346 005__ 20230908003407.0
001472346 006__ m\\\\\o\\d\\\\\\\\
001472346 007__ cr\cn\nnnunnun
001472346 008__ 230808s2023\\\\sz\a\\\\o\\\\\000\0\eng\d
001472346 019__ $$a1392045601$$a1392344316
001472346 020__ $$a9783031333026$$q(electronic bk.)
001472346 020__ $$a3031333020$$q(electronic bk.)
001472346 020__ $$z9783031333019
001472346 020__ $$z3031333012
001472346 0247_ $$a10.1007/978-3-031-33302-6$$2doi
001472346 035__ $$aSP(OCoLC)1393102951
001472346 040__ $$aGW5XE$$beng$$erda$$epn$$cGW5XE$$dEBLCP$$dYDX
001472346 049__ $$aISEA
001472346 050_4 $$aHD9940.A2
001472346 08204 $$a338.47687$$223/eng/20230808
001472346 24504 $$aThe garment economy :$$bunderstanding history, developing business models, and leveraging digital technologies /$$cMichelle Brandstrup, Léo-Paul Dana, Daniella Ryding, Gianpaolo Vignali, Myriam Caratù, editors.
001472346 264_1 $$aCham :$$bSpringer,$$c2023.
001472346 300__ $$a1 online resource (648 pages) :$$billustrations (black and white, and color).
001472346 336__ $$atext$$btxt$$2rdacontent
001472346 337__ $$acomputer$$bc$$2rdamedia
001472346 338__ $$aonline resource$$bcr$$2rdacarrier
001472346 4901_ $$aSpringer texts in business and economics
001472346 5050_ $$aPart I: Introductory chapters -- Chapter 1 Introduction to the Garment Economy -- Chapter 2 The History of Bedouin Clothing Made for Traditional Nomadic Lifestyle -- Chapter 3 The Garments Economy: An African Perspective -- Chapter 4 Indian Clothing: Its Evolution and Development -- Chapter 5 Jewish Entrepreneurial Patterns in Greeces Clothing Industry, 19231940 -- Part II: The Garment Business Today -- Chapter 6 Greenwashing in the Fashion Industry: Definitions, Consequences, and the Role of Digital Technologies in Enabling Consumers to Spot Greenwashing -- Chapter 7 Modest Fashion and Sustainability: Research Trends by Bibliometric and Content Analysis -- Chapter 8 The Evolution of the Applications of Influencers for Fashion Brands on Social Media -- Chapter 9 Re-use of Pre-loved Garments Pain or Gain? -- Chapter 10 Sharing is Caring - the History of "Sharing" Re-interpreted -- Chapter 11 How to Promote and Communicate an Effective Green and Sustainable Communication: A Neuromarketing Study -- Chapter 12 The Influence of Sensory Marketing on Consumers with Different Characteristics Regarding Physical Store Shopping -- Part III: Business Models -- Chapter 13 Blue Ocean Strategy in the Fashion Textiles Business -- Chapter 14 Mass Customisation Business Model by Incorporating Web 3.0 Interactive Marketing Fashion E-Commerce Tools: A Study of the Unstitched Market -- Chapter 15 Managing the Digital Customer Experience (e-CRM) for the fashion Industry -- Chapter 16 Readymade Garment (RMG)Industry in Bangladesh with Computer Information Systems (CIS): Applications, Challenges and Suggestions -- Part IV: Toward the Future -- Chapter 17 Enhancing female clothing shopping experience by the use of the 3D Body scanning technology -- Chapter 18 Simulating the Synergistic Experiences of Customers in Showroom and Web-Rooming Retail Channels -- Chapter 19 Understanding the Application of AI-enabled chatbot in the Fashion Industry -- Chapter 20 The Opportunities & Challenges of the Metaverse for Fashion Brands -- Chapter 21 Understanding Social Media and Future Experience -- Chapter 22 The Impact of Virtual Atmospheres on Shopper Consumer Behaviour -- Chapter 23 Exploring the influence of experiential characteristics in fashion pop-ups on retail experience of UK millennial consumers -- Chapter 24 Exploring Perceptions of Climate-Aware Generation-Z towards Fast-Fashion's Greenwashing for the Climate Crisis -- Pedagogical Exercises -- Case 1 The Role of Islamic Culture on Social Media Marketing: Case Study in Saudi Arabia -- Case 2 Paul Smith -- Case 3 Vegan Fashion: One Cause, Many Questions -- Case 4 Cotton Textiles Industry in Ancient India: Tools, Techniques, and Organisation.
001472346 506__ $$aAccess limited to authorized users.
001472346 520__ $$aThis book introduces the reader to the business of clothes, with flashbacks into the past, business models of today, and ideas for a sustainable future. Historical perspectives discuss the cotton industry in India, Bangladesh, Greece, and Central Asia, which help trace the evolution of the clothing industry during the 20th century. Chapters also discuss fashion marketing, greenwashing, blockchain in the fashion supply chain, social media, sustainability issues, and sensory models. Several business models are explained; topics covered include blue ocean strategy, the unstitched market, the luxury sector, access-based consumption, and ethics. Among other topics explored are the future retail experience, consumer value creation, technology, and the impact of virtual atmospheres. The book also includes helpful case studies in understanding the country and culture-specific nuances of the clothing business.
001472346 588__ $$aDescription based on print version record.
001472346 650_0 $$aClothing trade.
001472346 650_0 $$aClothing trade$$xHistory.
001472346 655_0 $$aElectronic books.
001472346 7001_ $$aBrandstrup, Michelle,$$eeditor.
001472346 7001_ $$aDana, Leo Paul,$$eeditor.$$1https://isni.org/isni/000000011773026X
001472346 7001_ $$aRyding, Daniella,$$eeditor.$$1https://isni.org/isni/0000000422123511
001472346 7001_ $$aVignali, Gianpaolo,$$eeditor.
001472346 7001_ $$aCaratù, Myriam,$$eeditor.
001472346 77608 $$iPrint version:$$tGarment economy.$$dCham : Springer, 2023$$z9783031333019$$w(OCoLC)1381123964
001472346 830_0 $$aSpringer texts in business and economics.
001472346 852__ $$bebk
001472346 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-3-031-33302-6$$zOnline Access$$91397441.1
001472346 909CO $$ooai:library.usi.edu:1472346$$pGLOBAL_SET
001472346 980__ $$aBIB
001472346 980__ $$aEBOOK
001472346 982__ $$aEbook
001472346 983__ $$aOnline
001472346 994__ $$a92$$bISE