001473527 000__ 02810nam\\2200613\i\4500 001473527 001__ 1473527 001473527 003__ DLC 001473527 005__ 20230913003321.0 001473527 006__ m\\\\\o\\d\\\\\\\\ 001473527 007__ cr\cn\nnnunnun 001473527 008__ 230202s2023\\\\gw\a\\\\ob\\\\000\0\eng\d 001473527 010__ $$a 2022062147 001473527 020__ $$a9783631897881 001473527 020__ $$a363189788X 001473527 020__ $$a9783631897874 001473527 020__ $$a3631897871 001473527 020__ $$z9783631897867 001473527 040__ $$aNhCcYBP$$cNhCcYBP 001473527 042__ $$apcc 001473527 050_4 $$aHF5415.12615$$b.N487 2023 001473527 08200 $$a658.8/342$$223/eng/20230320 001473527 24500 $$aNeuromarketing attributes in the context of determinants of business behavior and neurolinguistic programming /$$cRóbert Štefko, Zuzana Birknerová, et al. 001473527 264_1 $$aLausanne ;$$aNew York :$$bPeter Lang,$$c[2023] 001473527 300__ $$a1 online resource ( 170 pages) :$$billustrations (some color) 001473527 336__ $$atext$$btxt$$2rdacontent 001473527 337__ $$acomputer$$bc$$2rdamedia 001473527 338__ $$aonline resource$$bcr$$2rdacarrier 001473527 504__ $$aIncludes bibliographical references. 001473527 5050_ $$aBusiness behavior -- Marketing and sensory marketing -- Neuromarketing -- Ethics of neuromarketing research -- Neurolinguistic programming (NLP) -- Factors in NLP and business -- Research in the field of neuromarketing, business behavior and NLP 001473527 506__ $$aAccess limited to authorized users 001473527 533__ $$aElectronic reproduction.$$bAnn Arbor, MI$$nAvailable via World Wide Web. 001473527 588__ $$aDescription based on online resource; title from digital title page (viewed on September 07, 2023). 001473527 650_0 $$aNeuromarketing. 001473527 650_0 $$aNeurolinguistic programming. 001473527 650_0 $$aOrganizational behavior. 001473527 650_0 $$aConsumer behavior. 001473527 655_0 $$aElectronic books 001473527 7001_ $$aŠtefko, Róbert,$$eeditor. 001473527 7001_ $$aBirknerová, Zuzana,$$eeditor. 001473527 7102_ $$aProQuest (Firm) 001473527 77608 $$iPrint version:$$tNeuromarketing attributes in the context of determinants of business behavior and neurolinguistic programming$$dBerlin ; New York : Peter Lang, 2023$$z9783631897867$$w(DLC) 2022062146 001473527 852__ $$bebk 001473527 85640 $$3GOBI DDA$$uhttps://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=30642288$$zOnline Access 001473527 909CO $$ooai:library.usi.edu:1473527$$pGLOBAL_SET 001473527 980__ $$aBIB 001473527 980__ $$aEBOOK 001473527 982__ $$aEbook 001473527 983__ $$aOnline