001479671 000__ 04719nam\a22008535i\4500 001479671 001__ 1479671 001479671 003__ DE-B1597 001479671 005__ 20231026035105.0 001479671 006__ m\\\\\o\\d\\\\\\\\ 001479671 007__ cr\un\nnnunnun 001479671 008__ 230918t20102010nyu\\\\\o\\d\z\\\\\\eng\d 001479671 020__ $$a9780814733158 001479671 0247_ $$a10.18574/nyu/9780814733158.001.0001$$2doi 001479671 035__ $$a(DE-B1597)547059 001479671 040__ $$aDE-B1597$$beng$$cDE-B1597$$erda 001479671 0410_ $$aeng 001479671 044__ $$anyu$$cUS-NY 001479671 050_4 $$aPN1992.8.A32 G73 2010 001479671 072_7 $$aPSY022070$$2bisacsh 001479671 08204 $$a302.2343 001479671 1001_ $$aGray, Jonathan, $$eauthor.$$4aut$$4http://id.loc.gov/vocabulary/relators/aut. 001479671 24510 $$aShow Sold Separately :$$bPromos, Spoilers, and Other Media Paratexts /$$cJonathan Gray. 001479671 264_1 $$aNew York, NY : : $$bNew York University Press, $$c[2010] 001479671 264_4 $$c©2010 001479671 300__ $$a1 online resource 001479671 336__ $$atext$$btxt$$2rdacontent 001479671 337__ $$acomputer$$bc$$2rdamedia 001479671 338__ $$aonline resource$$bcr$$2rdacarrier 001479671 347__ $$atext file$$bPDF$$2rda 001479671 50500 $$tFrontmatter -- $$tContents -- $$tAcknowledgments -- $$tIntroduction -- $$t1. From Spoilers to Spinoffs -- $$t2. Coming Soon! -- $$t3. Bonus Materials -- $$t4. Under a Long Shadow -- $$t5. Spoiled and Mashed Up -- $$t6. In the World, Just Off Screen -- $$tConclusion -- $$tNotes -- $$tIndex -- $$tAbout the Author 001479671 506__ $$aAccess limited to authorized users. 001479671 520__ $$aIt is virtually impossible to watch a movie or TV show without preconceived notions because of the hype that precedes them, while a host of media extensions guarantees them a life long past their air dates. An onslaught of information from print media, trailers, internet discussion, merchandising, podcasts, and guerilla marketing, we generally know something about upcoming movies and TV shows well before they are even released or aired. The extras, or "paratexts," that surround viewing experiences are far from peripheral, shaping our understanding of them and informing our decisions about what to watch or not watch and even how to watch before we even sit down for a show.Show Sold Separately gives critical attention to this ubiquitous but often overlooked phenomenon, examining paratexts like DVD bonus materials for The Lord of the Rings, spoilers for Lost, the opening credits of The Simpsons, Star Wars actions figures, press reviews for Friday Night Lights, the framing of Batman Begins, the videogame of The Thing, and the trailers for The Sweet Hereafter. Plucking these extra materials from the wings and giving them the spotlight they deserve, Jonathan Gray examines the world of film and television that exists before and after the show. 001479671 538__ $$aMode of access: Internet via World Wide Web. 001479671 546__ $$aIn English. 001479671 5880_ $$aDescription based on online resource; title from PDF title page (publisher's Web site, viewed 18. Sep 2023) 001479671 650_0 $$aAdvertising$$xMotion pictures$$xSocial aspects. 001479671 650_0 $$aAdvertising$$xTelevision programs$$xSocial aspects. 001479671 650_0 $$aIntertextuality. 001479671 650_0 $$aMass media and culture. 001479671 650_0 $$aMotion pictures$$xMarketing$$xSocial aspects. 001479671 650_0 $$aParatext. 001479671 650_0 $$aTelevision programs$$xMarketing$$xSocial aspects. 001479671 650_4 $$aPSYCHOLOGY / Psychopathology / Dissociative Identity Disorder$$2sh. 001479671 655_0 $$aElectronic books 001479671 77308 $$iTitle is part of eBook package:$$dDe Gruyter$$tNew York University Press Backlist eBook-Package 2000-2013$$z9783110706444 001479671 7760_ $$cprint$$z9780814731949 001479671 852__ $$bebk 001479671 85640 $$3De Gruyter$$uhttps://univsouthin.idm.oclc.org/login?url=https://www.degruyter.com/isbn/9780814733158$$zOnline Access 001479671 909CO $$ooai:library.usi.edu:1479671$$pGLOBAL_SET 001479671 912__ $$a978-3-11-070644-4 New York University Press Backlist eBook-Package 2000-2013$$c2000$$d2013 001479671 912__ $$aEBA_BACKALL 001479671 912__ $$aEBA_CL_SN 001479671 912__ $$aEBA_EBACKALL 001479671 912__ $$aEBA_EBKALL 001479671 912__ $$aEBA_ECL_SN 001479671 912__ $$aEBA_EEBKALL 001479671 912__ $$aEBA_ESSHALL 001479671 912__ $$aEBA_PPALL 001479671 912__ $$aEBA_SSHALL 001479671 912__ $$aGBV-deGruyter-alles 001479671 912__ $$aPDA11SSHE 001479671 912__ $$aPDA13ENGE 001479671 912__ $$aPDA17SSHEE 001479671 912__ $$aPDA5EBK 001479671 980__ $$aBIB 001479671 980__ $$aEBOOK 001479671 982__ $$aEbook 001479671 983__ $$aOnline