E-business essentials : building a successful online enterprise / Hamed Taherdoost.
Taherdoost, Hamed, 1983- author.
2023
HF5548.32 .T34 2023
Available Online

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Title E-business essentials : building a successful online enterprise / Hamed Taherdoost.
Author Taherdoost, Hamed, 1983- author.
ISBN 9783031396267 (electronic bk.)
303139626X (electronic bk.)
9783031396250
3031396251
DOI https://doi.org/10.1007/978-3-031-39626-7
Published Cham : Springer, 2023.
Language English
Description 1 online resource (xvii, 445 pages) : illustrations (some color).
Item Number 10.1007/978-3-031-39626-7 doi
Call Number HF5548.32 .T34 2023
Dewey Decimal Classification 658.8/72
Summary This textbook presents comprehensive treatment of the e-business environment and the tools and strategies necessary for success in the digital realm. The author covers a wide range of e-business-related topics, such as e-environment, e-business security, billing and payment systems, supply chain management, digital marketing, customer relationship management, business intelligence, e-business adoption, change management, performance measurement, legal, and regulatory. The book focuses on the ethical and legal issues of e-business and offers practical advice for establishing and maintaining successful e-business operations. The book also discusses the challenges of keeping up with swiftly evolving technology and the ever-changing internet landscape, including online transactions, data security, and administration. The author seeks to advance e-business research and practice by providing a comprehensive and up-to-date overview of the field. The author includes case studies that span various industries and companies, from small startups to large corporations, providing readers with a diverse and practical perspective on e-business. Covers fundamental topics needed to comprehend e-business, from systems, to security, to ethics; Includes case studies to help readers understand how to implement e-business concepts and strategies; Stresses the significance of performance measurement in e-business, giving tools to assess e-business performance.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Online resource; title from PDF title page (SpringerLink, viewed September 19, 2023).
Series EAI/Springer innovations in communication and computing, 2522-8609
Available in Other Form E-Business Essentials
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
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Chapter 1. Introduction to E-Business
Chapter 2. E-Business Models & Strategies
Chapter 3. E-environment
Chapter 4. Evolution and Applications of the Internet in E-business
Chapter 5. E-Business Security and Control
Chapter 6. Billing and Payment Systems
Chapter 7. Supply Chain Management in E-Business
Chapter 8. E-Procurement
Chapter 9. Digital Marketing
Chapter 10. Customer Relationship Management
Chapter 11. Business Intelligence
Chapter 12. E-Business Adoption
Chapter 13. Change Management
Chapter 14. Analysis and Performance Measurement in E-Business
Chapter 15. Legal, Regulatory, and Ethics in E-business.

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