Thinking with type : a critical guide for designers, writers, editors, & students / Ellen Lupton.
Lupton, Ellen, author.
2010
Z246 .L87 2010
Available Online

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Title Thinking with type : a critical guide for designers, writers, editors, & students / Ellen Lupton.
Author Lupton, Ellen, author.
Edition Second, revised and expanded edition.
ISBN 9781616893507 (electronic bk.)
1616893508 (electronic bk.)
9781568989693
1568989695
Published New York : Princeton Architectural Press, [2010]
Language English
Description 1 online resource (224 pages) : illustrations (chiefly color)
Call Number Z246 .L87 2010
Alternate Call Number J293
Universal Decimal Classification 655.1.L96
Dewey Decimal Classification 686.2/2
Summary Completely revised and expanded, the second edition of Thinking with Type provides even more examples, exercises, and useful information than the first edition, published in 2004, which was quickly recognized as an essential design tool. A blank page or screen confronts the designer with fundamental questions. What kind of typeface to use? How big? How should those letters, words, and paragraphs be aligned, spaced, ordered, and shaped? Thinking with Type provides clear and focused guidance for students, designers, writers, and editors on how to arrange written content. Throughout the book, visual examples show how to be inventive within the systems of typographic form. With forty-eight pages of new content and dozens of additional illustrations, the second edition provides stunning examples, eye-opening demonstrations, and helpful exercises. Includes new sections on: Lining and non-lining numerals; small caps and enlarged capitals; optical sizes; captions; punctuation and ornaments; font formats and font licensing; mixing typefaces; hand lettering.
Bibliography, etc. Note Includes bibliographical references and index.
Access Note Access limited to authorized users.
Source of Description Description based on print version record.
Available in Other Form Original 1568989695
Linked Resources Online Access
Record Appears in Online Resources > Ebooks
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LETTER :
Humanism and the body
Enlightenment and abstraction
Monster fonts
Reform and revolution
Type as program
Type as narrative
Back to work
Anatomy
Size
Scale
Type classification
Type families
Superfamilies
Capitals and small capitals
Mixing typefaces
Numerals
Punctuation
Ornaments
Lettering
Logotypes and branding
Typefaces on screen
Bitmap typefaces
Typeface design
Exercise : Modular letterforms
Font formats
Font licensing
TEXT :
Errors and ownership
Spacing
Linearity
Birth of the user
Kerning
Tracking
Exercise : space and meaning
Line spacing
Alignment
Exercise : alignment
Vertical text
Enlarged capitals
Marking paragraphs
Captions
Hierarchy
Exercise : hierarchy
Exercise : long lists
GRID :
Grid as frame
Dividing space
Grid as program
Grid as table
Return to universals
Golden section
Single-column grid
Multicolumn grid
Modular grid
Exercise : modular grid
Data tables
Exercise : data tables
APPENDIX :
Spaces and punctuation
Editing
Editing hard copy
Editing soft copy
Proofreading
Free advice.

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