001484379 000__ 04944cam\\2200577\i\4500 001484379 001__ 1484379 001484379 003__ OCoLC 001484379 005__ 20240117003322.0 001484379 006__ m\\\\\o\\d\\\\\\\\ 001484379 007__ cr\cn\nnnunnun 001484379 008__ 231128s2023\\\\nyua\\\\o\\\\\000\0\eng\d 001484379 019__ $$a1409545713$$a1409704276 001484379 020__ $$a9781484296943$$q(electronic bk.) 001484379 020__ $$a148429694X$$q(electronic bk.) 001484379 020__ $$z9781484296936 001484379 020__ $$z1484296931 001484379 0247_ $$a10.1007/978-1-4842-9694-3$$2doi 001484379 035__ $$aSP(OCoLC)1410833662 001484379 040__ $$aGW5XE$$beng$$erda$$epn$$cGW5XE$$dOCLCO$$dEBLCP$$dYDX$$dORMDA$$dN$T 001484379 049__ $$aISEA 001484379 050_4 $$aTT560 001484379 08204 $$a746.920285$$223/eng/20231128 001484379 1001_ $$aRuzive, Von N.,$$eauthor. 001484379 24510 $$aFashion tech applied :$$bexploring augmented reality, virtual reality, NFTs, body scanning, 3D digital design, and more /$$cVon N. Ruzive, Peter Jeun Ho Tsang. 001484379 264_1 $$aNew York :$$bApress,$$c2023. 001484379 300__ $$a1 online resource (240 pages) :$$billustrations (black and white, and colour). 001484379 336__ $$atext$$btxt$$2rdacontent 001484379 337__ $$acomputer$$bc$$2rdamedia 001484379 338__ $$aonline resource$$bcr$$2rdacarrier 001484379 5050_ $$aChapter 1: Introduction to Fashion Technology -- Chapter 2: Next Evolution of Design -- Chapter 3: Production and the Connected Supply Chain -- Chapter 4: Marketing: Beyond Physical Realities -- Chapter 5: Smart Retail and Stores of the Future -- Chapter 6: Minimum Effort and Maximum Output. 001484379 506__ $$aAccess limited to authorized users. 001484379 520__ $$aProvide a more tactile experience for your customers, who wont even need to physically visit stores while optimizing conventional production processes and eradicating the tenuous tasks that nobody really likes to do. Reevaluate all parts of the value chain. Youll see the ways technology has been used by fashion brands so far within design, production, marketing, and retail. Then discover the market opportunity that technologies such as 3D printing, augmented reality, and more bring into the chain. Challenge the ways in which you implement basic functions in your own practices. Despite the dominance of brick & mortar stores, digital platforms have emerged to pave the way for more diverse retail experiences with the adoption of technology in the fashion industry. Were talking about more than just online shopping. Tap into NFTs, online fitting rooms, and tech solutions for better customer acquisition and increased sales. Fashion tech is more than just clothing covered in LEDs. It is the adoption of value chain optimizations, customer experience enhancing tools, and advanced operations management into existing business models. When taken seriously by the industry, it will be the future of how we all sell and purchase our products and interact with them. With a particular focus on apparel, each section of this book will put a lens on the existing conventions practiced in the industry at all stages of the value chain and how the help of technology could completely transform fashion for a more cost efficient, sustainable and time efficient industry. Use augmented reality, virtual reality, NFTs, body scanning, 3D design, and more to completely revolutionize how you approach fashion. Both as a consumer and as an amazing designer! What You'll Learn Become more creative in the way you hack any part of the fashion value chain Spark inspiration for implementations of new technologies in fashion for both customers and designers Adopt and stay forward-thinking by diving into where the industry currently is and where it is going Who This Book Is For Decision makers in fashion corporate companies and emerging fashion brands wondering how to innovate in the saturated fashion market, as well as, fashion students with an interest in building the future of fashion. No prior technology knowledge is needed. 001484379 588__ $$aDescription based on print version record. 001484379 650_6 $$aMode$$xMarchandisage$$xInnovations. 001484379 650_6 $$aRéalité augmentée$$xApplications industrielles. 001484379 650_6 $$aRéalité virtuelle$$xApplications industrielles. 001484379 650_0 $$aFashion design$$xDigital techniques.$$zFrance$$xHistory$$y20th century$$0(DLC)sh2009124149 001484379 650_0 $$aFashion merchandising$$xTechnological innovations.$$xLaw and legislation$$0(DLC)sh 99011008 001484379 650_0 $$aAugmented reality$$xIndustrial applications.$$0(DLC)sh2006020069 001484379 650_0 $$aVirtual reality$$xIndustrial applications.$$0(DLC)sh2006004464 001484379 655_0 $$aElectronic books. 001484379 7001_ $$aTsang, Peter Jeun Ho,$$eauthor. 001484379 77608 $$iPrint version:$$aRuzive, Von N.$$tFashion tech applied.$$dNew York : Apress, 2023$$z9781484296936$$w(OCoLC)1402255754 001484379 852__ $$bebk 001484379 85640 $$3Springer Nature$$uhttps://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-1-4842-9694-3$$zOnline Access$$91397441.1 001484379 909CO $$ooai:library.usi.edu:1484379$$pGLOBAL_SET 001484379 980__ $$aBIB 001484379 980__ $$aEBOOK 001484379 982__ $$aEbook 001484379 983__ $$aOnline 001484379 994__ $$a92$$bISE