TY - GEN N2 - Health Without Bodies invites readers on an ethnographic exploration of the boundary between food and medicine. Food-related health claims are governed in the EU as voluntary statements on food labels to help consumers make 'informed choices'. This poses an interesting problem: when claims refer to health, one can no longer ignore that consumers have bodies. Asking how these claims have become possible as a new kind of truth-statement on the market, this book reveals the contours of a fundamental tension between what is expected from consumers in a liberal market economy, and how food and the body come to trouble those expectations. In doing so, it illuminates why the difference between food and medicine is such a sensitive issue, and why seemingly trivial health claims have been subject to so much debate and political control. DO - 10.1007/978-981-99-4950-2 DO - doi AB - Health Without Bodies invites readers on an ethnographic exploration of the boundary between food and medicine. Food-related health claims are governed in the EU as voluntary statements on food labels to help consumers make 'informed choices'. This poses an interesting problem: when claims refer to health, one can no longer ignore that consumers have bodies. Asking how these claims have become possible as a new kind of truth-statement on the market, this book reveals the contours of a fundamental tension between what is expected from consumers in a liberal market economy, and how food and the body come to trouble those expectations. In doing so, it illuminates why the difference between food and medicine is such a sensitive issue, and why seemingly trivial health claims have been subject to so much debate and political control. T1 - Health without bodies :health claims and scientific evidence on the European Market / AU - Hendrickx, Kim, CN - RA483 ID - 1484503 KW - Santé publique KW - Nutraceutiques. KW - Public health KW - Functional foods. SN - 9789819949502 SN - 9819949505 TI - Health without bodies :health claims and scientific evidence on the European Market / LK - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-981-99-4950-2 UR - https://univsouthin.idm.oclc.org/login?url=https://link.springer.com/10.1007/978-981-99-4950-2 ER -