Health without bodies : health claims and scientific evidence on the European Market / Kim Hendrickx.

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Health without bodies : health claims and scientific evidence on the European Market / Kim Hendrickx.

9789819949502 (electronic bk.)
9819949505 (electronic bk.)
9789819949496
9819949491

Singapore : Palgrave Macmillan, 2023.

English

1 online resource (xxiii, 179 pages) : illustrations.

10.1007/978-981-99-4950-2 doi

RA483

362.1094

Health Without Bodies invites readers on an ethnographic exploration of the boundary between food and medicine. Food-related health claims are governed in the EU as voluntary statements on food labels to help consumers make 'informed choices'. This poses an interesting problem: when claims refer to health, one can no longer ignore that consumers have bodies. Asking how these claims have become possible as a new kind of truth-statement on the market, this book reveals the contours of a fundamental tension between what is expected from consumers in a liberal market economy, and how food and the body come to trouble those expectations. In doing so, it illuminates why the difference between food and medicine is such a sensitive issue, and why seemingly trivial health claims have been subject to so much debate and political control.

Includes bibliographical references.

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Online resource; title from PDF title page (SpringerLink, viewed December 4, 2023).

Health, technology, and society.

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