The dark side of marketing communications :: critical marketing perspectives /: Tim Hill, Pierre McDonagh.

Name: The dark side of marketing communications : critical marketing perspectives / Tim Hill, Pierre McDonagh.
ISBN: 9780429996054 (e-book)

Hill, Tim,; McDonagh, Pierre,

The dark side of marketing communications : critical marketing perspectives / Tim Hill, Pierre McDonagh.

Hill, Tim, 1988- author.; McDonagh, Pierre, author.

2021

HB501 .H555 2021

Available Online

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Title

The dark side of marketing communications : critical marketing perspectives / Tim Hill, Pierre McDonagh.

Author

Hill, Tim, 1988- author.

ISBN

9781138587120
9780429996054 (e-book)

Published

London ; New York, New York : Routledge, [2021]

Copyright

2021

Language

English

Description

1 online resource (135 pages).

Call Number

HB501 .H555 2021

Dewey Decimal Classification

330.122

Note

Includes index.

Access Note

Access limited to authorized users.

Source of Description

Description based on print version record.

Added Author

McDonagh, Pierre, author.

Series

Routledge Studies in Critical Marketing

Available in Other Form

Dark side of marketing communications : critical marketing perspectives.

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The dark side of marketing communications : critical marketing perspectives / Tim Hill, Pierre McDonagh.

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