TY  - GEN
AU  - Kraus, Jim
AU  - Revella, Adele,
CN  - HF5415.32
ET  - Revised and expanded [edition].
ID  - 1557138
KW  - Consumer behavior.
KW  - Marketing
LK  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=31571551
N1  - Includes index.
SN  - 9781394308699
SN  - 1394308698
SN  - 9781394236343
SN  - 1394236344
SN  - 9781394236350
SN  - 1394236352
T1  - Buyer personas :Gain deep insight into your customers' buying decisions and win more business /
TI  - Buyer personas :Gain deep insight into your customers' buying decisions and win more business /
UR  - https://univsouthin.idm.oclc.org/login?url=https://ebookcentral.proquest.com/lib/usiricelib-ebooks/detail.action?docID=31571551
ER  -