JMR, Journal of marketing research.

HF5415.2 .J66

Available at Periodicals

Formats

Title

Key Title

J. mark. res.
Journal of marketing research

Portion of Title

Journal of marketing research

ISSN

0022-2437

Publication Details

[Chicago, American Marketing Association]

Language

English

Description

v. ill. 28 cm.

Publication Coverage

v. 1- Feb. 1964-

Call Number

HF5415.2 .J66

Available Note

Full text available online.

Added Corporate Author

Holdings

v.50(2013)-v.51(2014) periodicals

Available in Other Form

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