Healthcare advertising & marketing : a practical approach / Pat Meade.
1999
RA410.56 .M43 1999 (Mapit)
Available at General Collection
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Details
Title
Healthcare advertising & marketing : a practical approach / Pat Meade.
Author
ISBN
0070412367
Publication Details
New York : McGraw-Hill, c1999.
Language
English
Description
xi, 231 p. : ill. ; 28 cm.
Call Number
RA410.56 .M43 1999
Dewey Decimal Classification
362.1/068/8
Note
Includes index.
"HFMA, Healthcare Financial Management Association, Educational Foundation."
"HFMA, Healthcare Financial Management Association, Educational Foundation."
Added Corporate Author
Series
The HFMA healthcare financial management series
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