The handbook of international marketing communications / edited by Sylvester O. Monye.
2000
HF5415.123 .H36 2000 (Mapit)
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Details
Title
The handbook of international marketing communications / edited by Sylvester O. Monye.
ISBN
0631200916 (alk. paper)
0631209131 (alk. paper)
0631209131 (alk. paper)
Published
Oxford, UK ; Malden, Mass. : Blackwell Business, 2000.
Language
English
Description
xv, 294 pages : illustrations ; 25 cm
Call Number
HF5415.123 .H36 2000
Dewey Decimal Classification
658.8/48
Bibliography, etc. Note
Includes bibliographical references and index.
Added Author
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