TY - BOOK T1 - Handbook of relationship marketing :/Jagdish N. Sheth, Atul Parvatiyar, editors. DA - c2000. CY - Thousand Oaks : AU - Sheth, Jagdish N. AU - Parvatiyar, Atul. CN - HF5415.55 CN - HF5415.55 PB - Sage Publications, PP - Thousand Oaks : PY - c2000. ID - 228157 KW - Relationship marketing. SN - 0761918108 (alk. paper) SN - 0761918116 (alk. paper) TI - Handbook of relationship marketing :/Jagdish N. Sheth, Atul Parvatiyar, editors. ER -