@article{238053,
      recid = {238053},
      author = {Salend, Elyse.},
      title = {The mature market new directions for advertisers /  [microform] :},
      publisher = {University of California, Los Angeles, Board of Regents,  Geriatrics and Gerontology,},
      address = {Los Angeles, CA (10945 Le Conte Ave., Los Angeles  90095-1687) :},
      pages = {60 leaves :},
      year = {1997},
      note = {Shipping list no.: 98-0446-M.},
      url = {http://library.usi.edu/record/238053},
}