000238145 000__ 00931cam\a22003134a\45e0 000238145 001__ 238145 000238145 005__ 20210513093009.0 000238145 008__ 990518s2000\\\\caua\\\\\b\\\\001\0\eng\\ 000238145 010__ $$a 99006528 000238145 015__ $$aGB99-U9423 000238145 019__ $$a42834880 000238145 020__ $$a0761912452 (pbk. : alk. paper) 000238145 020__ $$a0761912444 (alk. paper) 000238145 035__ $$a(OCoLC)ocm41404332 000238145 035__ $$a238145 000238145 040__ $$aDLC$$cDLC$$dOCL$$dUKM 000238145 042__ $$apcc 000238145 049__ $$aISEA 000238145 05000 $$aHF5823$$b.I59 2000 000238145 08200 $$a659.1$$221 000238145 24500 $$aInternational advertising :$$brealities and myths /$$cedited by John Philip Jones. 000238145 260__ $$aThousand Oaks, Calif. :$$bSage Publications,$$cc2000. 000238145 300__ $$a412 p. :$$bill. ;$$c23 cm. 000238145 504__ $$aIncludes bibliographical references and index. 000238145 650_0 $$aAdvertising. 000238145 650_0 $$aAdvertising media planning. 000238145 650_0 $$aComparative advertising. 000238145 7001_ $$aJones, John Philip. 000238145 85200 $$bgen$$hHF5823$$i.I59$$i2000 000238145 909CO $$ooai:library.usi.edu:238145$$pGLOBAL_SET 000238145 980__ $$aBIB 000238145 980__ $$aBOOK 000238145 994__ $$aE0$$bISE