Cases in strategic marketing management : business strategies in Latin America / Guillermo D'Andrea, John A. Quelch.
2001
HF1416.6.L38 D36 2001 (Mapit)
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Details
Title
Cases in strategic marketing management : business strategies in Latin America / Guillermo D'Andrea, John A. Quelch.
Author
ISBN
0130894907
0201338793
0201338793
Publication Details
Upper Saddle River, N.J. : Prentice Hall, c2001.
Language
English
Description
viii, 280 p. : ill., maps ; 24 cm.
Call Number
HF1416.6.L38 D36 2001
Dewey Decimal Classification
658.8/02
Note
Includes index.
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