@article{242940,
      author = {Farrell, Winslow.},
      url = {http://library.usi.edu/record/242940},
      title = {How hits happen : forecasting predictability in a chaotic  marketplace /},
      publisher = {HarperBusiness,},
      recid = {242940},
      pages = {xv, 252 p. ;},
      address = {New York :},
      year = {2000},
}