@article{247959,
      author = {Tharp, Marye C.},
      url = {http://library.usi.edu/record/247959},
      title = {Marketing and consumer identity in multicultural America  /},
      publisher = {Sage Publications,},
      recid = {247959},
      pages = {xvi, 397 p. :},
      address = {Thousand Oaks, Calif. :},
      year = {2001},
}