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000249389 05000 $$aRA644.A25$$bP43 2001
000249389 08200 $$a362.1/969792$$221
000249389 1001_ $$aPerloff, Richard M.
000249389 24510 $$aPersuading people to have safer sex :$$bapplications of social science to the AIDS crisis /$$cRichard M. Perloff.
000249389 260__ $$aMahwah, N.J. :$$bLawrence Erlbaum Associates,$$c2001.
000249389 300__ $$aix, 159 p. :$$bill. ;$$c24 cm.
000249389 440_0 $$aLEA's communication series
000249389 504__ $$aIncludes bibliographical references (p. 135-150) and indexes.
000249389 5050_ $$aPreface -- 1. Introduction -- 2. Cognitive foundations of AIDS prevention behavior -- 3. Social psychological and communication perspectives on unsafe sex -- 4. Culture, poverty, and AIDS -- 5. Applying persuasion theories to AIDS prevention -- 6. AIDS prevention campaigns -- 7. AIDS stigma and persuasion -- References -- Author index -- Subject index.
000249389 650_0 $$aSafe sex in AIDS prevention.
000249389 650_0 $$aAIDS (Disease)$$xPrevention$$xSocial aspects.
000249389 650_0 $$aHealth behavior.
000249389 650_0 $$aPersuasion (Psychology)
000249389 85200 $$bgen$$hRA644.A25$$iP43$$i2001
000249389 909CO $$ooai:library.usi.edu:249389$$pGLOBAL_SET
000249389 980__ $$aBIB
000249389 980__ $$aBOOK
000249389 994__ $$aE0$$bISE