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000251069 010__ $$a  2001039445
000251069 015__ $$aGBA2-Y9066
000251069 020__ $$a1578516005 (alk. paper)
000251069 035__ $$a(OCoLC)ocm47255288
000251069 035__ $$a251069
000251069 040__ $$aDLC$$cDLC$$dUKM$$dC#P
000251069 042__ $$apcc
000251069 049__ $$aISEA
000251069 05000 $$aHF5415$$b.K6313 2002
000251069 08200 $$a658.8$$221
000251069 1001_ $$aKotler, Philip.
000251069 24510 $$aMarketing moves :$$ba new approach to profits, growth, and renewal /$$cPhilip Kotler, Dipak C. Jain, Suvit Maesincee.
000251069 260__ $$aBoston, Mass. :$$bHarvard Business School Press,$$cc2002.
000251069 300__ $$axii, 193 p. :$$bill. ;$$c24 cm.
000251069 504__ $$aIncludes bibliographical references (p. 167-180) and index.
000251069 650_0 $$aMarketing.
000251069 650_0 $$aTelemarketing.
000251069 650_0 $$aMarketing$$xManagement.
000251069 7001_ $$aJain, D.$$q(Dipak)
000251069 7000_ $$aSuvit Maesincee,$$d1961-
000251069 85200 $$bgen$$hHF5415$$i.K6313$$i2002
000251069 909CO $$ooai:library.usi.edu:251069$$pGLOBAL_SET
000251069 980__ $$aBIB
000251069 980__ $$aBOOK
000251069 994__ $$aE0$$bISE