Creating corporate reputations : identity, image, and performance / Grahame Dowling.
2001
HD59.2 .D695 2001 (Mapit)
Available at General Collection
Items
Details
Title
Creating corporate reputations : identity, image, and performance / Grahame Dowling.
ISBN
0199241635
Publication Details
Oxford ; New York : Oxford University Press, 2001.
Language
English
Description
xx, 299 p. : ill. ; 24 cm.
Call Number
HD59.2 .D695 2001
Dewey Decimal Classification
659.2
Bibliography, etc. Note
Includes bibliographical references and index.
Record Appears in
On-Campus Resources > Books
All Resources
All Resources