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000253821 008__ 011002s2002\\\\mau\\\\\\b\\\\001\0\eng\\
000253821 010__ $$a  2001051536
000253821 020__ $$a1578512441 (alk. paper)
000253821 035__ $$a(OCoLC)ocm48223269
000253821 035__ $$a253821
000253821 040__ $$aDLC$$cDLC$$dYDX
000253821 042__ $$apcc
000253821 049__ $$aISEA
000253821 05000 $$aHF5415.5$$b.M3855 2002
000253821 08200 $$a658.8/12$$221
000253821 1001_ $$aMcKenna, Regis.
000253821 24510 $$aTotal access :$$bgiving customers what they want in an anytime, anywhere world /$$cRegis McKenna.
000253821 260__ $$aBoston, Mass. :$$bHarvard Business School Press,$$cc2002.
000253821 300__ $$axv, 252 p. ;$$c24 cm.
000253821 504__ $$aIncludes bibliographical references (p. 227-236) and index.
000253821 650_0 $$aCustomer services.
000253821 650_0 $$aCustomer relations.
000253821 650_0 $$aConsumer satisfaction.
000253821 85200 $$bgen$$hHF5415.5$$i.M3855$$i2002
000253821 909CO $$ooai:library.usi.edu:253821$$pGLOBAL_SET
000253821 980__ $$aBIB
000253821 980__ $$aBOOK
000253821 994__ $$aE0$$bISE