Beyond listening : learning the secret language of focus groups / Bonnie Goebert with Herma M. Rosenthal.
2002
HF5415.32 .G64 2002 (Mapit)
Available at General Collection
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Details
Title
Beyond listening : learning the secret language of focus groups / Bonnie Goebert with Herma M. Rosenthal.
Author
Goebert, Bonnie.
ISBN
0471395625 (alk. paper)
Publication Details
New York : J. Wiley, c2002.
Language
English
Description
xvi, 224 p. 24 cm.
Call Number
HF5415.32 .G64 2002
Dewey Decimal Classification
658.8/3
Note
Includes index.
Added Author
Rosenthal, Herma M.
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