Sports sponsorship and brand development : the Subaru and Jaguar stories / Martin Beck-Burridge and Jeremy Walton.
2001
GV716 .B43 2001 (Mapit)
Available at General Collection
Formats
| Format | |
|---|---|
| BibTeX | |
| MARCXML | |
| TextMARC | |
| MARC | |
| DublinCore | |
| EndNote | |
| NLM | |
| RefWorks | |
| RIS |
Items
Details
Title
Sports sponsorship and brand development : the Subaru and Jaguar stories / Martin Beck-Burridge and Jeremy Walton.
Author
ISBN
0333925408
Published
New York : Palgrave, 2001.
Language
English
Description
vi, 178 pages, 16 unnumbered pages of plates : illustrations (some color) ; 25 cm
Call Number
GV716 .B43 2001
Dewey Decimal Classification
338.4/379672
Bibliography, etc. Note
Includes bibliographical references and index.
Added Author
Record Appears in