Branding @ the digital age / edited by Herbert M. Meyers and Richard Gerstman.
2002
HF5415.1265 .B72 2002 (Mapit)
Available at General Collection
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Details
Title
Branding @ the digital age / edited by Herbert M. Meyers and Richard Gerstman.
ISBN
033394769X
Imprint
New York : Palgrave, 2002.
Language
English
Description
xii, 178 p. : ill. ; 25 cm.
Call Number
HF5415.1265 .B72 2002
Dewey Decimal Classification
658.8/27
Bibliography, etc. Note
Includes bibliographical references and index.
Added Author
Meyers, Herbert M.
Gerstman, Richard.
Gerstman, Richard.
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