Creativity in product innovation / Jacob Goldenberg and David Mazursky.
2002
HF5415.15 .G598 2002 (Mapit)
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Details
Title
Creativity in product innovation / Jacob Goldenberg and David Mazursky.
Author
ISBN
0521002494 (pbk.)
0521800897
0521800897
Published
Cambridge [England] ; New York : Cambridge University Press, [2002]
Copyright
©2002
Language
English
Description
xiii, 224 pages : illustrations ; 25 cm
Call Number
HF5415.15 .G598 2002
Dewey Decimal Classification
658.5/7
Bibliography, etc. Note
Includes bibliographical references and index.
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