@article{256719,
      author = {Kincheloe, Joe L.},
      url = {http://library.usi.edu/record/256719},
      title = {The sign of the burger : McDonald's and the culture of  power /},
      publisher = {Temple University Press,},
      recid = {256719},
      pages = {232 p. ;},
      address = {Philadelphia :},
      year = {2002},
}