000258140 000__ 00985cam\a22003254a\45e0 000258140 001__ 258140 000258140 005__ 20210513100211.0 000258140 008__ 010627s2002\\\\nyua\\\\\b\\\\001\0\eng\\ 000258140 010__ $$a 2001044001 000258140 015__ $$aGBA1-W8832 000258140 019__ $$a47272128 000258140 020__ $$a007137549X (alk. paper) 000258140 035__ $$a(OCoLC)ocm47255348 000258140 035__ $$a258140 000258140 040__ $$aDLC$$cDLC$$dUKM$$dC#P 000258140 042__ $$apcc 000258140 043__ $$an-us--- 000258140 049__ $$aISEA 000258140 05000 $$aHF5415.1$$b.T45 2002 000258140 08200 $$a658.8/00973$$221 000258140 1001_ $$aTellis, Gerard J.,$$d1950- 000258140 24510 $$aWill & vision :$$bhow latecomers grow to dominate markets /$$cGerard J. Tellis and Peter N. Golder. 000258140 2463_ $$aWill and vision 000258140 260__ $$aNew York :$$bMcGraw-Hill,$$cc2002. 000258140 300__ $$axv, 340 p. :$$bill. ;$$c24 cm. 000258140 504__ $$aIncludes bibliographical references (p. [315]-330) and index. 000258140 650_0 $$aMarketing$$zUnited States. 000258140 650_0 $$aBrand name products$$zUnited States. 000258140 7001_ $$aGolder, Peter N. 000258140 85200 $$bgen$$hHF5415.1$$i.T45$$i2002 000258140 909CO $$ooai:library.usi.edu:258140$$pGLOBAL_SET 000258140 980__ $$aBIB 000258140 980__ $$aBOOK 000258140 994__ $$aE0$$bISE