Marketing: theory and application /: [by] Walter B. Wentz [and] Gerald I. Eyrich.

Name: Marketing: theory and application. [by] Walter B. Wentz [and] Gerald I. Eyrich.
ISBN: 155551108

Marketing: theory and application / [by] Walter B. Wentz [and] Gerald I. Eyrich.

1970

HF5415 .W395 (Mapit)

Available at General Collection

Formats

Title

Marketing: theory and application / [by] Walter B. Wentz [and] Gerald I. Eyrich.

Author

ISBN

0155551108

Published

New York : Harcourt, Brace & World, [1970]

Language

English

Description

xii, 689 pages : illustrations ; 24 cm.

Call Number

HF5415 .W395

Dewey Decimal Classification

658.8

Bibliography, etc. Note

Includes bibliographical references.

Added Author

Series

Harbrace series in business and economics.

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