@article{26329,
      author = {Glatzer, Robert.},
      url = {http://library.usi.edu/record/26329},
      title = {The new advertising; the great campaigns from Avis to  Volkswagen.},
      publisher = {Citadel Press},
      recid = {26329},
      pages = {191 p.},
      address = {New York,},
      year = {1970},
}