@article{265125, note = {Originally published: Boston : Harvard Business School Press, c2000.}, author = {Shefrin, Hersh,}, url = {http://library.usi.edu/record/265125}, title = {Beyond greed and fear : understanding behavioral finance and the psychology of investing /}, publisher = {Oxford University Press,}, recid = {265125}, pages = {xxxiv, 368 p. :}, address = {New York :}, year = {2002}, }