TY  - BOOK
AU  - Levine, Michael,
CN  - HD69.B7
CN  - HD69.B7
CY  - Hoboken, N.J. :
DA  - c2003.
ID  - 265132
KW  - Brand name products
KW  - Public relations
LK  - http://www.loc.gov/catdir/toc/wiley031/2002192262.html
PB  - J. Wiley,
PP  - Hoboken, N.J. :
PY  - c2003.
SN  - 0471263664
T1  - A branded world :adventures in public relations and the creation of superbrands /
TI  - A branded world :adventures in public relations and the creation of superbrands /
UR  - http://www.loc.gov/catdir/toc/wiley031/2002192262.html
ER  -